Deliverability
Whether branded email reaches the inbox — driven by authentication (SPF/DKIM/DMARC), reputation, and clean sending streams.
Related →Glossary
Software terms we use with clients
Plain-language definitions for Softlinks discovery calls, proposals, and SOWs.
DeliverabilityEdge computingIndustry OSMulti-tenantMVPPWARetainerSaaSSealed cardSISSocial publishingSOWSPF / DKIM / DMARCTenantWhite-label
Edge computing
Delivering content close to users (e.g. via Cloudflare CDN) to reduce latency and keep global sites fast.
Related →Industry OS
A vertical software suite that covers core operations for one sector (e.g. clinics, real estate, schools, field service) instead of a generic spreadsheet stack.
Related →Multi-tenant
Architecture where one product serves many customer organizations with isolated data and configuration.
Related →MVP
The smallest useful first version of a product — enough for a real person to finish one important job.
Related →PWA
Progressive Web App — a web app that can feel installable and offline-capable without a full native rewrite.
Related →Retainer
A monthly Softlinks engagement for uptime, patches, triage, and optional feature capacity after launch — instead of restarting a project every quarter.
Related →SaaS
Software as a Service — multi-tenant software delivered over the web with ongoing updates, typically subscription or license based.
Related →Sealed card
A FolderCard note encrypted on your device so AzAd cannot read it. Sealed cards are never indexed; search only sees notes you can already read.
Related →SIS
Student Information System — the records layer for students, teachers, attendance, and academics. Edument.app uses SIS as the spine, then adds fees, portals, and campus operations.
Related →Social publishing
Planning and posting content to multiple social networks from one workspace — calendar, per-network previews, approvals, and a draft-to-live pipeline. TrueShare.app is Softlinks’ social publishing product.
Related →SOW
Statement of Work — the scoped document that defines deliverables, ownership, and commercial terms for a Softlinks engagement.
Related →SPF / DKIM / DMARC
Email authentication standards that prove your domain authorized a message — critical for branded business mail deliverability.
Related →Tenant
A customer organization inside a Softlinks multi-tenant product, with isolated data, roles, and branding.
Related →White-label
Presenting a Softlinks product under your brand (domain, logo, colors) while Softlinks/AzAd operate the platform.
Related →Heard a Softlinks term in a call?
Ask us to walk through how it applies to your brief.